Sustainable web design & branding in Ormskirk, West Lancashire
We design and build brands and websites for independent businesses, and measure the carbon of every one.
This page, as it loaded on your screen
About 0.02 g of CO₂, around a tenth of the 1.8 MB of a typical UK small business homepage.
- HTML
- …
- CSS
- …
- JavaScript
- …
- Fonts
- …
- Images
- …
A11yMate
Design and developmentAn accessibility checker and fixer for WordPress, built by OakFox: a whole-site audit, plain-English fixes, an editor assistant, safe automatic fixes and a free page checker. No overlay, no compliance badge.
Granddad's Camera
Design and developmentA pixel-art wildlife photography game for iPhone and Android, and its website: 103 real British species in five real places, each on its real calendar, with every fact checked against UK sources.
CubTrack
Design and developmentFull product design, development, and marketing for a baby and toddler tracking app - helping families log feeds, naps, nappies, and more.
UK Small Business Carbon Study
ResearchOriginal research: we audited 100 real UK small-business homepages for carbon across 18 sectors, published the findings, and released the full dataset under an open licence.
TrailFox
Design and developmentBrand, UX, and a cross-platform app built end-to-end - TrailFox suggests the right outdoor activity for your kids based on energy and place, then helps families journal what they find.
What we do, shown rather than told.
Branding
Names, identities, tone of voice, and the guidelines that keep them consistent.
Web design
Structure first, then a design that works on every screen, accessible from the start.
- Largest paint
- …
- JavaScript
- …
- Requests
- …
This page, measured on your device.
Development
Fast, accessible builds on verified green hosting.
Copywriting
Plain claims you can stand behind.
Marketing
Strategy, content, email, social and SEO, with honest reporting.
Environmental
Every site we build is measured for carbon, before and after if it's a rebuild. Jennifer Lane's homepage went from grade F to A+.
We audited 100 UK small business websites. 18 earned an A.
The median homepage weighed 1.8 MB, and images made up 61% of every byte. Each dot is one site. The ringed one is ours.
What clients say
“They completely blew past our expectations. The design is beautifully polished, the development is seamless, and their communication throughout the project was first-class.”
“I absolutely love the look and feel of my new author website. They are so easy to work with and accommodating. I can recommend OakFox 100%.”
Journal
All posts- How Much Does Marketing Cost for a Small Business in the UK? Realistic 2026 UK marketing budgets for small businesses: agency retainers versus one-off strategy versus doing it yourself, where the money actually goes, our published prices, and how to tell whether it's working.
- How Much Does Branding Cost for a Small Business in the UK? What small-business branding really costs in the UK in 2026: logo-only versus a full identity system, our published prices and timelines, what moves the number, and when a refresh is enough.
- Subscription or One-Time Purchase? How to Choose an App Pricing Model We shipped two apps with opposite pricing models: a freemium subscription for CubTrack and one-time packs for TrailFox. How to choose between subscription, one-time purchase and ads, based on how people actually use the app.
Have a project in mind?
Tell us a little about it. We reply within 24 hours.
We work with businesses in Ormskirk, Burscough, Southport, Preston and Manchester, across Lancashire and elsewhere in the UK.